Built By A Mom - Inspired by experience - Trusted By Parents 

Meet Joanne - A Mom, Healthcare Professional, and Safety Advocate 

Founder Joanne with her three children in a natural setting with water and greenery.

I'm Joanne, a mother of three and a healthcare professional with more than 30 years of experience caring for others. 

The inspiration for the safety bar came from one of the scariest moments I've experienced as a parent. When my son was young, he fell head-first into a filled bathtub. Thankfully, he wasn't seriously injured, but the incident left a lasting impression on me. It reminded me how quickly accidents can happen- even when you're only distracted for a moment. 

Founder Joanne with her three children grown up

As both a healthcare professional and a mother, I knew there had to be a simple way to help make bath time safer. That experience inspired me to create an affordable, practical solution designed to help families reduce the risk of bath-time accidents and give parents greater peace of mind. 

Today, my mission is simple: to help parents create safer bathing environments for their children with a product designed from real-life experience, professional knowledge, and a genuine commitment to family safety.